Vape Brand Radar | Top 10 E-Cigarette Brands Switzerland

Table of contents

1. Statistics 2. Elfbar 3. Vuse 4. Lost Mary 5. SKE 6. Aroma King 7. Vozol 8. Kiwi 9. Veev 10. Insta 11. Vaporesso 12. Winners 13. Losers

Classic cigarette brands like Marlboro , Parisienne, and Winston are increasingly being replaced by electronic cigarettes, which are supposedly less harmful. Looking to buy a high-quality vape ? We'll show you which vape brands have secured the largest market shares in Switzerland and which new brands have significant growth potential.

Swiss Vape Market by Brand

Estimate based on market observations (online & specialist retailers)

1. Elfbar

Elfbar is by far the most popular vape brand in Switzerland. Thanks to the Elfbar 1500 and Elfbar 600 models, the manufacturer has convinced many Swiss people of the advantages of the modern e-cigarette.

2. Vuse

The Vuse brand is produced by British American Tobacco (BAT) and can be described as a typical kiosk brand. The brand benefits primarily from a very dense distribution network in the kiosk and convenience store sector.

3. Lost Mary

Lost Mary is a sub-brand of Elfbar and offers similar products, some in different flavors. In Switzerland, the BM6000 model is a particular bestseller.

4. SKE Crystal

The SKE brand is best known for its Crystal Vape line and its distinctive transparent plexiglass design. The most popular models are the Strip, Crystal Plus, and the CL6000 Hybrid Kit.

5. Aroma King

Aroma King manufactures its e-liquids in Europe and has made a name for itself with its Smart Vape Pods. Particularly intense flavors and a good distribution network (e.g., Coop supermarkets) have made Aroma King vapes successful in Switzerland.

6. Vozol

The Vozol brand became known in Switzerland with the Alien 3000 model. After the ban on the large Big Puff disposable vapes, the brand is now making waves with the Vozol Vista Plug , a hybrid vape with four power levels. The Neon Plug Max model can be used with two 12ml pods and, according to the manufacturer, should last up to 36,000 puffs under optimal conditions. Puffs offer.

7. Kiwi Vapor

Kiwi is an Italian vape brand and dominates the market in its home country. The brand is also gaining popularity in Switzerland, where it impresses with the Kiwi 2 (with cigarette filter) and the Kiwi Go Plus Vape Kit.

8. Veev

Veev is the vape brand of Philip Morris International, the brand behind the Iqos Heat no Burn product. Despite a good distribution network in various kiosks, major success has yet to materialize.

9. Insta

The Insta brand became particularly well-known in Switzerland after the introduction of the new Tobacco Products Act, as the Instafill and Instaflow models offered legally compliant Big Puff Vapes. The latest model is called the Instaflow O-Pro and is said to be equipped with an AI function.

10. Vaporesso

The Vaporesso brand is among the strongest when it comes to open pod systems. The Luxe and Xros, as well as the pre-filled Dojo Blast, are among the brand's most successful models.

Winner:

Oxva is gaining strength in the refillable pod system market thanks to innovative technology. Elfbar is also pushing into this area, launching new and innovative products almost monthly under its Elfx line.

Loser:

Before the introduction of the new law, the Wotofo brand was extremely successful with its Nexpod system . Products compatible with the law were unable to replicate this success.

In the open pod system market, Lost Vape has lost significant ground, while Uwell has fallen slightly behind. Brands like Elfbar and Oxva are increasingly dominating the open vape market.

Note: Market shares are estimated and may vary. Despite high brand awareness, providers of open pod systems rank lower due to a significant increase in demand for closed systems.